Award: CAMPAIGN CATEGORIES \ C14. Best Experiential Marketing

Launching in September 2021, Indian unicorn CARS24 is Australia’s 1st digital dealership specialising in buying, selling and trading high quality used cars 100% online.

CARS24 launches a 7-day delivery promise with a bang, proving that they are here to blow the traditional dealership model out of the water, or skies in this case.

CARS24 took to the sky’s of Sydney’s northern beaches to ‘deliver’ several vehicles to lucky consumers with a brand helicopter flouting the messaging of “delivery in 7 days or less” towing a Mini Cooper – piloted by Australia’s biggest influencers, The Inspired Unemployed.

160 million global reach and counting…