Award: CAMPAIGN CATEGORIES \ C07. Best Content Marketing

“Google Developer Summit China 2021 is the marquee event that engages Chinese developers and positions Google as the catalyst for innovative creation, by empowering them with tools to achieve success both locally and globally. To build the Google brand, in China, by helping developers grow their business through digital skilling; showcasing the Google tools and ecosystems that help developers to be successful.
The pandemic has changed the way we work and engage with developers, and hence requires a multi-touchpoint and channel approach. Create a unique, engaging, and immersive experience that delivers the core message of “create, share and make as One” – collective development as a community, an ecosystem provided by One Google.”