This category cannot be entered directly and is applicable to brand campaigns only.
Judges will decide and present this ultimate accolade to the entry which obtains the highest aggregate score allocated as per our points below. A minimum of two (2) wins of the same campaign is required to be eligible.
This award celebrates the best teamwork before and during the event that resulted in brand recognition, customer engagement, achieving business objectives, and ROI.
This award recognises the best agency or in-house professionals who have strategically implemented solutions through innovation, creativity, and technology.
The award recognises the heads of agencies nationally who have individually done the most to advance their agency/network in the industry.
This category recognises all types of robust products or services implemented and used to maximise value, functionality and substantially elevated the experience and scaled up event capabilities. This includes and is not limited to physical products and solutions such as APP, platform, software, and AV systems.
This award recognises event organisers who have excelled and set the benchmark for the industry. Entry should demonstrate how the team delivered a truly unique experience for the audience, showcased creative solutions with faultless execution, and in line with the client objectives.
This award recognises the agencies for providing the best event/experiential marketing solutions and specialising in comprehensive brand building and creation for the brands, their customers, and employees in providing an exceptional brand experience for end-user.
This award recognises the small-sized agencies which have managed to deliver exemplary results and have shown considerable success. Open to agencies with no more than 20 staff, limited to independent agencies only and any start up with a minimum 24-months in operations.
This award recognises the best virtual/hybrid event that was hosted on single or multiple platforms incorporating innovative technology.
This award celebrates the most interactive virtual experience recognizes the best virtual/hybrid event including festivals, entertainment, training workshops, webinars, virtual conference/trade show.